# Papyrus is now Paragraph

By [Paragraph](https://paragraph.com/@blog), 2022-05-04

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Today, we have some exciting news to share regarding the evolution of our company.

We’re rebranding, and changing our name from **Papyrus** to **Paragraph**. This new brand better reflects our long-term vision and focus - helping creators publish content, reach their audience, build closer communities, and get paid directly from their users.

 ![](https://storage.googleapis.com/papyrus_images/5005182c0ae4fdbd2386de5979a25e6a)

## Why ‘Paragraph’?

Beyond the obvious reference to writing, *graphs* are used in mathematics and computer science to represent relationships. Relationships play a large role in the creator economy - musicians have listeners, streamers have viewers, and writers have readers (or newsletter subscribers).

Web3 is fundamentally changing how creators own, manage, and monetize these relationships. As we outlined in a [recent post](https://paragraph.xyz/@blog/web3-tools-for-future-of-creator-economy), we believe this direction is the future, so we intend on continuing to build novel ways of connecting creators with their audience. 

## What This Means for Our Users

All links - including all blogs and posts - will permanently (HTTP 308) redirect from https://papyrus.so to https://paragraph.xyz starting from today.

All newsletters were previously sent by *your-newsletter@papyrus.so.* Now, they’ll be sent by *your-newsletter@your-newsletter.paragraph.xyz.*

If you have a custom domain, there should be no changes for how you or your readers continue accessing your blog.

If you have any questions, we’re happy to help - just reach out on [Discord](discord.gg/yMCfGRuENg) or via email (hello@paragraph.xyz).

## The Path Ahead for Paragraph

This rebranding represents the first of many steps towards [our vision](https://paragraph.xyz/@blog/web3-tools-for-future-of-creator-economy) of the future of the creator economy. We’re just at the tip of the iceberg - we have big plans to continue changing how publishers grow and get paid, and how closer communities get built. Token-gated access, recurring crypto payments, wallet-to-wallet newsletters, and more ways to engage with readers & writers are just a few upcoming product features on the roadmap.

We also have some exciting news to share in the next few weeks that will help accelerate our goals - stay tuned!

As always, we’re incredibly grateful for your never-ending support, and we’re thrilled to have you along on our journey.

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*Originally published on [Paragraph](https://paragraph.com/@blog/papyrus-is-now-paragraph)*
